Gables Seaport
Gables Seaport is an industrial-inspired rental community in Boston’s trendiest district. To brand this haven for young professionals who enjoy a work/play lifestyle, RODE took cues from the building’s blackened steel façade and waterside location to create branding that feels tactile, multi-dimensional, and sophisticated.
Branding
Website
Brochure
As a nod to the historic flags that line Boston Harbor, we created a custom flag design featuring the Gables Seaport logo to symbolize this new residential journey. These subtle touches blend historical and modern elements to create a unique location for a young demographic.